Cost of Living
Daily
Household Items |
World War II Era |
Present Day |
New House |
$3,800 |
$150,000 |
Gallon of Gas |
$0.10 |
$2.05 |
House Rental |
$28 |
$900 |
Loaf of Bread |
$0.08 |
$2.19 |
1 lb. Ground Beef |
$0.14 |
$3.17 |
New Car |
$700 |
$25,000 |
Carton of Cigarettes |
$1.87 |
$24.15 |
Movie ticket |
$0.09 |
$9.50 |
Tube of Colgate |
$0.37 |
$2.15 |
Carton of Eggs |
$0.59 |
$2.39 |
Tampax |
$0.29 |
$5.25 |
Peanut Butter |
$0.19 |
$2.43 |
Pepto Bismol |
$0.46 |
$3.14 |
Bananas/lb. |
$0.10 |
$1.19 |
Apples/lb |
$0.13 |
$1.05 |
Listerine |
$0.33 |
$3.00 |
5 lb. Bag of Rice |
$0.49 |
$6.99 |
Noxzema |
$0.39 |
$3.26 |
Feature Story Contents
1. Industry Avondale Industries, Inc.
2. Schools Schools on the Westbank.
3. Women Women and Industry
4. Media Different
Types of Media during the war

Story #1
In the late 1930's Avondale Industries, Inc. was founded. The
original name of the company was Avondale Marine Ways, Inc. It was a small
barge repair company. The founders were James G. Viavant, Harry Koch, and
Perry N. Ellis. The company soon expanded into the construction of river
boats and new barges to keep workers busy. As the U.S. entered World War II,
the government took control of raw materials. In 1941 one of the owners
asked President Roosevelt if there was anything the company could do to
help. The president asked the company to build tugboats. The company's
first major order was four tugboats. Government contracts increased and
Avondale expanded into new facilities at the Harvey Canal in 1946 and the name
was changed to Avondale Shipyard. The shipyard built a large number of
tankers, drilling barges, and other workboats during the war.

Story #2
During World War 2 schools on the Westbank of Jefferson
Parish were segregated by race. Whites went to white schools and blacks went
to black schools. There were six schools on the Westbank. Four which were
for the white students and two which were for the black students. Consolidated Elementary and high and Westwego were for blacks and Gretna
elementary, Marrero, Westwego Grammar and Barataria Elementary were for
whites. By the 1920’s the students in the isolated sections of the Westbank
needed transportation because they lived so far away from the schools.
Students were transported by a Samson truck with a bus body to pick the
students up. By this time there were 3,000 students attending the schools.
In 1936, Lemuel W. Higgins, who our school is named after, a native and
lifelong resident of Jefferson Parish, was named Assistant Superintendent of
schools.
The salary for black teachers was very low compared to white
teachers. For example, black teachers with four years of experience was paid
only $1,490 and white teachers with four years of experience salary were
paid $4,500.
The population during World War 2 from the 1940’s and 2009
has increased dramatically. A couple of years later in the 1950’s, workers
were starting construction for road and bridges. This helped the Westbank
residents to drive to schools. Soon after roads and bridges were built, the
Westbank’s population started to increase. Because of post World War 2
growth on the Westbank, Jefferson Parish now had four high schools. First
West Jefferson High School was established as an all boy school. On August
28, 1968 L.W. Higgins High School was established as an all girl school.
John Ehret High School opened in 1974, followed by Helen Cox which was
established as a middle school when first opened and in 2004 became a senior
high school. L.W. Higgins High School serves about 1509 boys and girls. Higgins has about 52% females and 48% males. Also, Higgins has 67% Blacks,
28%Whites, 5% Asian, 5% Hispanic, and 1% American Indian/Alaskan Native.

Story #3
Women made up roughly 25 percent of the nation's workforce
during World War II. Approximately 90,000 women became WAVES (Women Accepted
for Volunteer Emergency Service) during World War II, representing 2.5
percent of the nation's total strength. This was the first time in history
that women put their feet in men's shoes on a regular basis.
Women took jobs traditionally done by men. They
worked in Avondale Shipyard producing cargo ships, tankers, and draft
vessels for the government for $2.00 a
week. Women also found jobs in lodging and railroading, which were two
industries that previously hired men only. Whereas, in the 1940's the men
were paid a lot more for doing the same exact jobs.
Congress created the WAAC (Women's Army Auxiliary
Corps) in May of 1942. President Franklin D. Roosevelt signed a bill
authorizing the Navy, Coast Guard, and Marines to accept women. WAAC later
became WAC (Women's Army Corps). Women in the military often served as
typists and file clerks, freeing male recruits for other tasks. When the
women showed that they were capable of performing any task, that's when the
military started to assign them varieties of positions.
Story #4
There
were four newspapers in New Orleans originally: The New Orleans Times, The
Picayune, The State, and The Item. In 1914, The New Orleans Times and The
Picayune combined, creating The Times-Picayune. During the war there were
three papers: The Item, The States and The Times-Picayune. Initially, there
was morning news and evening news. In 1962 The States and The Item merged to
create The States Item. Now, The Times-Picayune was the morning news and The
States Item was the evening news.
Time Magazine was very popular during World War II. Time Magazine came
out with an edition for every part of the war. After the Pearl Harbor
events, Time introduced a new part of the magazine called “The U.S. at
War”. Another big impact of media during World War II was radio.
Radio
made getting information around the world quicker and easier. The radio kept
people that were living during the war more informed. Roosevelt kept the
public informed with announcements every week. During World War II
televisions weren’t common, but movie theaters were. One theater in New
Orleans that was very popular was the Saenger Theater on Canal Street. News
reels were played before the movies began, some times for over two hours.
Propaganda was one of the main elements that won Uncle Sam the war. Posters
and flyers were sent all around the United States. It made the citizens
angry and excited to defeat the Axis Powers. The media used propaganda to
manipulate different situations through out the war. Cartoons were popular
as well.
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